Airtrace Blog
Practical GEO strategy, research, and tools for marketers tracking their brand on AI platforms.
Bing made GEO official. Consultants are charging $5k/mo for dashboards. And a GEO platform co-founder just called the whole thing bullshit. Here's what's real.
Manually checking ChatGPT for brand mentions is tedious and inaccurate. Here's how to automate it.
SEO optimized your site for Google. GEO optimizes it for ChatGPT, Perplexity, and AI search. Here's what you need to know.
Both matter. But they require different strategies, different metrics, and different tools.